It’s 2026. If you are running a business in India today—whether it’s a cozy boutique in Bandra, a tech startup in Indiranagar, or a multi-generational sweet shop in Chandni Chowk—you’ve likely noticed something strange. The way your customers find you has changed more in the last two years than it did in the previous twenty. […]
I Let an AI Run My Ad Budget for a Week (Here’s What Happened)
blog I Let an AI Run My Ad Budget for a Week (Here’s What Happened) Home As marketers, we are naturally a little bit “control freaks.” We like our spreadsheets, we like our manual bid adjustments, and we definitely like feeling like we’re the smartest person in the room when a campaign succeeds. But it’s […]
Stop Prompting Like It’s 2023: A Marketer’s Guide to AI Workflows
blog Stop Prompting Like It’s 2023: A Marketer’s Guide to AI Workflows Home Remember when ChatGPT first burst onto the scene? We were all amazed. We were using it like a super-powered search engine, asking it to “write a catchy social media post about shoes” or “generate a meta description.” It felt futuristic. It felt […]
From AI Whisperers to Vibe Guardians: The Top Digital Marketing Jobs Dominating 2026
blog From AI Whisperers to Vibe Guardians: The Top Digital Marketing Jobs Dominating 2026 Home Welcome to 2026! If you’ve been feeling like the world of digital marketing is moving faster than a TikTok trend on 2x speed, you’re not alone. We’ve officially moved past the days when “knowing how to post on Instagram” was […]